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He pays employees $4/hour
Recently copywriter and agency owner Christian / @cbwritescopy went viral...
For saying he pays his Pakistani employees $4/hour.
He goes on to say that this pay is for administrative tasks or unskilled labour like formatting spreadsheets and setting up email accounts.
The average salary in Pakistan is $280/month.
His VAs get paid $640 per month.
And he says if they perform well he gives them a raise.
Christian runs a lead generation agency.
A typical retainer is $2000 per month.
But for an experienced marketer who gets results, I'm sure Christian is making a minimum of $5000 per month plus performance fees.
I don't have a problem with Christian arbitraging labour like this.
And I don't have a problem with Pakistanis willing to work for $4 per hour.
It's a win-win situation for both parties.
The only reason I'm using this example is to show you how much of a gap there is between value creation and value capture.
Christian himself is a victim of this equation.
His agency likely creates 6-figures in value every month for his clients...
From which he's able to capture 5-15%.
If you're a copywriter, media buyer, graphic designer, developer in the Global South...
Working for some occidental agency...
Understand that they're marking up your work by 5-10X to resell to their clients.
And they're only able to do this because...
You're not willing to build a real business for yourself.
– Nabeel
Let Me Put My Emails in Your Inbox
by Nabeel Azeez
Get my weekly newsletter for direct response aficionados “Nabeel Azeez Presents…” Zero-fluff actionable insights from a practitioner. Three emails a week, sometimes more. Enter your best email below and tap “INBOX ME.”
You're getting this email because you subscribed to our newsletter via ConvertKit's Creator Network - “Let Me Put My Emails in Your Inbox” by Nabeel Azeez. If you don't want us to email you ever again, click here to unsubscribe or use the link in the email footer. “I'm curious to learn more about your Sales Cracktivator and if it would be relevant to get leads to book a free enrollment call? Or is it used for smaller ticket items to buy with no call? (Such as to a live event or any smaller...
You're getting this email because you subscribed to our newsletter via ConvertKit's Creator Network - “Let Me Put My Emails in Your Inbox” by Nabeel Azeez. If you don't want us to email you ever again, click here to unsubscribe or use the link in the email footer. David Stafford said, Sales Cracktivator please. Talip Kose said, salam alaikum brother, give me Sales Cracktivator and GFY Website please. Van Chow said, the Sales Cracktivator. Jessica Jordan said, I'm curious to learn more about...
You're getting this email because you subscribed to our newsletter via ConvertKit's Creator Network - “Let Me Put My Emails in Your Inbox” by Nabeel Azeez. If you don't want us to email you ever again, click here to unsubscribe or use the link in the email footer. You will never see a more blatant and unashamed cash grab. My SamCart bill is due this month and I'm on an annual plan. Of course I can afford to pay it. But why use my money when I can use yours. However, I'm not asking something...